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AUGUST
2004
3D
SEASONING Introduction
On The Strength of NP’s 3D Seasoning
With our business continues growing in the Asia Pacific Region,
where Snack Food has became a creative art item. Faced with great
competition and high demand in developing new taste and idea for
the Snack market, we have made another great achievement through
our years of experience and in depth knowledge. We herewith present
our very own new “3D” Seasoning which is a substitute
for Syrup Coating.
Most
commonly found in Syrup Coating Application Snack are either Sweet
or Soy Sauce Seasoning. Many Snack Companies would like to be innovative
in using Savory Seasoning, comparing to Sweet as to add more variety
and it would be much easier to attract consumers. As such we have
seen mainly in the Market are the Spicy and Hot varieties. These
seasonings would compliment and allow flavor or taste masking always
with the high volume of Sugar required to be used in the process.
Moreover natural spices would be able to maintain its profile while
cooking at the temperature of 90 to 100 deg Celsius.
The
con of this Seasoning and process does not appeal to the younger
age group consumer. This seasoning may be too spicy and sweet, perhaps
due to its high viscosity and hydroscopic nature, the product may
be sticky for consumer and also a shorter shelf-life of such products
once exposed to heat. Such application would limit the expansion
of its consumers’ markets.
We
have studied and understood the disadvantages of using too much
Sugar and Spices in such process. With our in depth knowledge of
working with different cultures, our R&D has once again created
this ethnic 3D Seasoning that is able to use in such as Application
with many varieties of flavors ideal for all age groups. Our 3D
Seasoning is uniquely created and catered to suit these markets.
This 3D seasoning allows to reduce material such as Sugar, and therefore
reduces the viscosity of seasoning, as to make Syrup Coating very
much easier for application. Most important of all, this innovative
application method not only maintain the finished products savory
taste even after the cooking and application process, but also allows
innovative external flakes coating such as corn flakes after the
syrup coating process onto the finished products. One very good
and successful example is Fried Chicken Drumstick.
Traditionally,
all Syrup Coating Base products would have to use Roasted, Toasting
or Baking process. It would be easier to remove all moisture from
the products through the rapid finishing Dryer. This process is
to keep the products fresh and remain crunchiness to immediate reduce
moisture from the product. With our new 3D seasoning, we have extended
to products that only require frying. Our 3D Seasoning is suitable
for base such as
• Wheat
Flour,
• Corn,
• Rice and Potato
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